Bills' Keon Coleman handed shocking jersey insult amid Buffalo benching originally appeared on The Sporting News. Add The Sporting News as a Preferred Source by clicking here.
Keon Coleman was supposed to be a star wide receiver for the Buffalo Bills.
AdvertisementAdvertisementAdvertisementBut in each of the last two weeks, Coleman has been a healthy scratch and inactive. The No. 33 overall pick in 2024 showed up late to a meeting, and not for the first time, to earn his benching.
Coleman seems likely to return in Week 13 against the Pittsburgh Steelers, but in the meantime, he's been handed quite the insult.
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Until recently, Coleman's jersey was available for purchase on the Fanatics website.
Now, Coleman is nowhere to be found.
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The Sporting News has confirmed Sunday morning that this is true.
AdvertisementAdvertisementAdvertisementA search for 'Keon Coleman' only brings up a lighter for the 2026 U.S. Open at Shinnecock Hills, which shares a lot of letters with Coleman's name.
The Bills team page also displays no Coleman gear.
This isn't something prompted by a team, but rather just something that likely has to do with future inventory plans.
It's still quite the downturn for Coleman.
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